Black Friday Jewelry 2026

Why a selection rather than a discounted catalog

A Black Friday sale that discounts 900 items doesn't help anyone choose. We did the opposite: we started with the best-selling jewelry at Emir ICE between November and January in both 2024 and 2025, and then excluded everything unsuitable for a quick purchase—custom creations (3 to 8 weeks to craft), natural diamond pieces worth several thousand euros, and out-of-stock items.

The result is a collection of about sixty jewelry pieces, all available to order, which cover the three ways to buy jewelry in late November: treating yourself, getting ready for Christmas a month in advance, or completing a set you've already started. In fact, the 2025 Black Friday weekend was one of the busiest times of the year on our site: it's when many customers finish their gift shopping.

Men's chains: the most gifted item

A chain is the first thing that comes to mind when looking for Black Friday men's jewelry, and our sales confirm it. Three styles dominate:

• The tennis chain, a continuous row of set stones: the white gold tennis chain is our most-ordered chain, in 18k gold-plated material with cubic zirconia, from €155 to €179 depending on thickness (4 or 5 mm) and length (45, 50, or 60 cm). It is also available in yellow gold.
• The Cuban link, more substantial: the 12 mm white gold Cuban chain set with AAA+ cubic zirconia (€209 to €229) or the 12 mm Cuban Link, with smooth links and a set clasp, starting at €129.
• The twisted chain, the most discreet: the 6 mm white gold-plated stainless steel twisted chain (€89 to €109) is durable for daily wear; the 3 mm version starts at €55.

To learn more about link types, lengths, and weights, everything is in our men's gold chain collection and our which chain length to choose guide.

Pendants, name necklaces, and bracelets

A pendant is the gift that says something. The white gold cross pendant (€59) has been one of our most ordered items for two years; pendants with colored stones—ruby, emerald, sapphire—are €79. Practical note: pendants marked "chain of your choice" come with a free twisted chain (40, 45, 50, or 60 cm), or with an optional tennis chain.

For personalized items, the crown name necklace (from €99) and the rotating initial pendant (€199) remain among the most gifted. Please note the timeline: a personalized piece cannot be exchanged or refunded unless defective—verify the spelling before placing your order.

For the wrist, the white gold tennis bracelet (€95 to €109) and the 12 mm Cuban bracelet (€129 to €139) form a set with the chains of the same name. View the full range: bracelets and men's pendants.

Women's Black Friday jewelry: tennis necklaces, earrings, stones

For Black Friday women's jewelry, the selection focuses on pieces that can be worn every day: 5 mm tennis necklaces in white gold or yellow gold (€129 to €159), the tennis butterfly necklace (€99), the cross necklace (€59), or the ruby necklace (€79).

For the ears, butterfly dangle earrings (€69) sit alongside moissanite solitaire studs (from €89 in 925 sterling silver). Good to know before gifting: for hygiene reasons, earrings are not exchangeable and cannot be returned once the sealed packaging has been opened. View the full line: women's jewelry.

Moissanite: accessible high-end jewelry

If you are looking for diamond-style jewelry for Black Friday without the budget for a diamond, moissanite is the most honest option on the market: a lab-created stone (silicon carbide) with a hardness of 9.25 on the Mohs scale, which we offer in D color and VVS1 clarity. It is not a diamond, and we do not market it as one; it has the brilliance and even more intense fire.

The 3 mm moissanite tennis chain starts at €499 in gold-plated sterling silver and goes up to €3,495 in 18k gold; the 4 mm version ranges from €599 to €3,995. The 3 mm moissanite tennis bracelet starts at €299. To compare stones: moissanite vs. diamond and the moissanite jewelry collection.

Watches and sets

Five Emir Watch models are included in the main selection, including the white gold Emir Watch V4 (€99 to €149), our best-selling watch: quartz movement, stainless steel case, bezel set with AAA+ cubic zirconia, and water-resistant to 30 meters. All watches in the sale are gathered on the Black Friday watches page.

To give a matching set, our jewelry sets combine a chain and bracelet of the same style: 12 mm Cuban Link set (€189 to €215) or 6 mm twisted set (€159 to €179).

How to take advantage of the Emir ICE Black Friday

1. Find your pieces now. The products on this page are those that will be included; you can add them to your cart or wish list in advance.
2. Come back on Friday, November 27, 2026. The details of the offer—amount, products included, duration, and whether it can be combined with other benefits—will be displayed here as soon as it goes live. We do not announce any percentages in advance.
3. Check shipping times if for Christmas. Items in stock are dispatched within 24 to 48 business hours; then allow 2 to 5 business days for mainland France, 3 to 5 for Western Europe, the UK, the US, and Canada, and 5 to 12 for the French Overseas territories (11 to 18 for Reunion Island). A personalized piece requires an additional 1 to 4 weeks for production.

To be notified at launch, sign up for the newsletter at the bottom of the page. Our year-round return policy still applies, including during promotions: 14 days after receipt to change your mind, refund within 14 days, including initial shipping costs; the only exceptions are personalized or custom pieces and earrings with the sealed protection opened. Everything is detailed on the returns and exchanges page.

Black Friday or Christmas: when to order?

Black Friday falls four weeks before Christmas, which leaves plenty of margin for France and Europe. Two cases require planning ahead:

• Overseas Territories (DOM-TOM) (Martinique, Guadeloupe, French Guiana, etc.): with 5 to 12 business days for delivery, the last recommended order date for Christmas is Sunday, December 6, 2026. For Reunion Island (11 to 18 business days), it is Thursday, November 26, the day before Black Friday.
• Custom jewelry: 3 to 8 weeks for crafting depending on the piece. For Christmas, a quote request must be submitted before Thursday, October 22; Black Friday is too late for a custom creation to be delivered by December 24.

The full holiday calendar is detailed on the Christmas jewelry page.

Also explore