Slick Rick is the king of look marketing. Young fans may not recognize his music, but you can bet they know what he looks like. In an industry where you need to have a "look" to get booked, Slick Rick is a true OG. Before the colorful dreads and face tattoos, Slick Rick was rocking his eyepatch. He also has a dope jewelry collection. He's got floor-length toggle chains , diamond-encrusted eye patches, and so much more. He showed us his drip, baring it all for GQ in a new video.
In the past, rappers like Quavo and others have showcased their collections for the GQ series, and it's about time the real OGs moved in. Slick Rick was in the building while he showed off his bling bling jewelry to the camera. In the video, he goes back a few years to show off his older pieces, then returns to the present day where he continues to collect diamonds. Slick Rick is known for buying the biggest piece at the store he's in; he loves to walk away with a heavy weight around his neck. Slick Rick also showed off his Gucci-link chains , beautiful lockets, and luxury watches.
Slick Rick says, "I always knew jewelry would be big today, so I got a head start on all of you."